Ford Motor Co. is ready to upend its advertising agency relationship that dates back to 1945. Ford Motor Co. is giving WPP, the holding company that owns and runs such famous Madison Ave. brands as J. Walter Thompson and Ogilvy & Mather, a gift to celebrate their 75th anniversary working toigether–a possible firing. In the ad business, it is known as a “review.” Ford confirmed Friday that it is “reviewing” its relationship with WPP, which handles more than $4 billion in advertising business for Ford globally in more than 40 countries.
The Justice Department has opened an antitrust investigation into whether AT&T and Verizon and a standards-setting group worked together to hinder consumers from easily switching wireless carriers
This weekend's Barron's cover story examines the divide between business models in the big tech space. Other featured articles show why MLPs look attractive again and what to expect in the battle over ...
As large tech companies report first-quarter earnings in a flood of results during the next two weeks, they face a major test: Will they continue to post huge growth, and fuel further overall gains for ...
A telecommunications standards organization - GSMA - said on Saturday it is delaying implementation of a new cellphone technology due to a U.S. government probe of alleged coordination between the group, AT&T Inc and Verizon Communications Inc to hinder consumers from easily switching wireless carriers. At issue is a technology that could make carriers' business more volatile.
Ford Motor Company said on Saturday it will take bids on some of its advertising managed by WPP, adding to uncertainty around the British ad giant after last week's exit of founder Martin Sorrell. While Ford's decision does not affect all of its accounts with WPP - and the agency will be able to bid for the rest of the business along with everyone else - it comes at a difficult juncture for the world's biggest advertising firm. Sorrell, who over 33 years built the firm into one of Britain's biggest companies, quit last week as chief executive officer after an allegation of personal ...
The 5G wireless network has the potential to boost download and upload speeds, significantly reduce latency, and improve network reliability. According to research by Statista, the number of 5G wireless subscriptions is expected to reach 545 million by 2022. Carter stated that T-Mobile is planning to roll out its nationwide 5G network by 2020 using its 600 MHz low-band spectrum, which the telecom company acquired during the Federal Communications Commission’s broadcast incentive auction last year.
Is Snap correcting for over-hiring? The job reductions Snap (SNAP) carried out in March 2018 were primarily in the engineering and sales departments, the company revealed in a regulatory filing. According to a Bloomberg report, the sales job cuts were mostly in the advertising division, where the company eliminated ~100 positions.
Shares of Skechers U.S.A. Inc. plummeted 27% in Friday trading after the company gave weak second-quarter guidance and was downgraded to neutral from outperform at Wedbush. Wedbush analysts cut Skechers’ (SKX) price target to $34 from $46. Skechers said a shift in shipments to the back half of the year, weather and challenges in the Middle East are issues affecting the outlook.
Cloud software has been a hot sector for initial public offerings, but now we will see how Wall Street feels about cloud software used to make more cloud software. Pivotal Software Inc. (PVTL) announced early Friday that it would sell at least 37 million shares in its IPO at a price of $15, the midpoint of the expected price range of $14 to $16.
Apple ended a rough week by announcing that a fault in some MacBook Pro laptops have a faulty component that “may fail causing the built-in battery to expand.” It is not a safety issue, the company added. A “limited number” of 13-inch MacBook Pro models (without a Touch Bar) built between October 2016 and October…
As SUVs and trucks continue to take over the U.S. auto market, automakers are taking risks on fast and rugged trucks and SUVs that draw in customers and bring higher margins for relatively low investment....
Alphabet’s (GOOGL) Google launched its smart speaker products in India in the second week of April 2018. The flagship Google Home goes for roughly $154 in India, whereas it costs $129 in the US. Google Home Mini, the lowest-priced smart speaker in Google’s portfolio, retails for roughly $77 in India, compared to $49 in the US.
